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Home and Personal Care

Cleaner Design Moves Cleaning Products

Simpler Design Invokes Cleanliness for Consumers
According to a recent survey of 2,000 consumers, respondents preferred a clear film pressure-sensitive label to a paper label on laundry and surface care products, citing the cleaner, less distracting design. They also perceived the pressure-sensitive label to be more environmentally friendly, with a more natural look.

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