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Digital Label Solutions

digital label solutions

The benefits of digital labels

Investment in digital printing is growing rapidly. The technology meets many different brand owner needs, helping them to improve brand differentiation, sustainability, and production and supply chain efficiency.

Avery Dennison digital label solutions help brand owners to increase sales using multi-versioning and mass customization, creating better communication with customers via quick changeovers and variable information printing. Printing on demand also drastically reduces the costs associated with inventory and revisions.

​​Avery Dennison materials for digital label solutions

​Avery Dennison has seen rapid growth in digital labelling business over 10 years. Close relationships with leading equipment manufacturers have enabled us to expand the portfolio continually, with high quality, affordable and print-ready digital labelling solutions.

In 2012, Avery Dennison became the first HP Global Preferred Partner for self-adhesive media on HP Indigo digital presses. The current HP Indigo label portfolio offers the broadest range of pre-coated digital labelling products, using TC7214 Indigo Topcoat. We also offer specially developed digital labelling printing solutions for Xeikon 3000 digital label presses and inkjet label technologies.

UV curing and water-based inkjet label platforms offer important advantages in speed, capital investment and format flexibility – all with no compromise on printing quality. Digital labelling is a fast developing and very exciting area, with change and innovation coming to the market every few months. Avery Dennison pioneered HP Indigo materials, and we are continuing to innovate to create future market-leading materials.

Contact us for more information and inquiries.