The challenges of labelling luxury products will be high on the agenda at the Perfumes, Cosmetics & Design (PCD) congress in Paris (3–4 February 2016, Espace Champerret).
Performance and service
For sales where brand image is pivotal, labelling technologies must offer the best possible performance and impact – and the issue of sustainability also continues to grow in importance. Avery Dennison will be showcasing key innovations at booth AF30 that offer particular benefits to the home and personal care (HPC) segment.
Service and technical support are core Avery Dennison values, and HPC segment leader Rob Groen in 't Wout will be at the congress to answer questions. He will also present a talk on two products in particular: Avery Dennison AeroDress™ technology and Bio-based PE film. (ADF2016 – 2nd day, February, Thursday 4TH PM – Room A at 3:20 pm)